For four days we shot the Infiniti QX70 Sport Pack in our studio. One white and one grey model were at our disposal for the staging that we did for four markets at the same time. The challenge for photography and Post Production was to create the perfect look and feel: the aim was to recreate the atmosphere of an industrial hall whereas the actual shooting was done in our studio. The interaction between photography and Post Production have finally led to 11 perfect picture compositions.
Photographer: Uwe Kristandt
Client: Infiniti Europe
Agency: Tullo Marschall Warren Limited (tmw)